Bestseller Group’s Employee Sale Goes Digital
Overview
Bestseller Group conducts a bi-annual employee sale offering end-of-season discounts exclusively to its employees and vendors. Traditionally held at a single physical location, the initiative required a more accessible format to accommodate employees across locations within a limited time window.
The Challenge
- Limited accessibility due to a single-location physical sale
- High employee demand during the sale window affected the overall experience
- Managing deep discounts at scale introduced inventory and fulfillment complexity
Objectives
- Create a more inclusive and convenient employee sale experience
- Enable participation for employees across locations
- Design, launch, and run the employee sale within a 5-day window from requirement to go-live
- Ensure accurate inventory sync and smooth order processing
Tenovia’s Solution
- Built a secure, employee-only microsite with a curated sale catalog
- Enabled mobile-number-based authentication to control access and pricing visibility
- Implemented custom API enhancements between Shopify Plus and SAP to support seamless order processing
The Impact
- Highest employee sale revenue in the company’s history
- 100% order fulfillment across all employee orders
- Consistently positive feedback from employees across locations
-
Sales performance exceeded targets by 70%
Client Testimonial
“A big thank you to the team for their incredible effort in building and launching our employee-only online sale on Shopify within just a couple of days. The dedication, extended hours, and commitment to timelines truly stood out. The results were extremely encouraging.”
Tulika Singh, Delivery Manager, Digital
