Facebook ad mistakes that are probably pinching your pocket

Facebook ad mistakes that are probably pinching your pocket

Facebook Ads are a powerful marketing tool to grow your business. But it also has a great impact on your marketing budget, because chances are, that you are not doing...

Blogs

Facebook ad mistakes that are probably pinching your pocket

Facebook Ads are a powerful marketing tool to grow your business. But it also has a great impact on your marketing budget, because chances are, that you are not doing...

eCommerce Marketing
Social Media Marketing
10 things to consider if you want to elevate your Omnichannel game

10 things to consider if you want to elevate your Omnichannel game

With the increased practice of omnichannel marketing, retail businesses are developing innovative ways to customer engagement and conversions. If you are new to the exploding retail landscape, here are a...

Blogs

10 things to consider if you want to elevate your Omnichannel game

With the increased practice of omnichannel marketing, retail businesses are developing innovative ways to customer engagement and conversions. If you are new to the exploding retail landscape, here are a...

eCommerce Marketing
The future of Omnichannel Marketing

The future of Omnichannel Marketing

With e-commerce landscape on the upswing, the retail industry continues to devise innovative formats to ensure their presence. As an increased number of consumers remain always connected, omnichannel marketing opens...

Blogs

The future of Omnichannel Marketing

With e-commerce landscape on the upswing, the retail industry continues to devise innovative formats to ensure their presence. As an increased number of consumers remain always connected, omnichannel marketing opens...

eCommerce Marketing
3 Things you need to Master to Sell More on Marketplace

3 Things you need to Master to Sell More on Marketplace

Online marketplaces are arguably the best thing that ever happened to the world of retail. And it has grown to be a major trend in the business. But for any...

Blogs

3 Things you need to Master to Sell More on Marketplace

Online marketplaces are arguably the best thing that ever happened to the world of retail. And it has grown to be a major trend in the business. But for any...

eCommerce Marketing
5 ways to be productive on Social Media

5 ways to be productive on Social Media

Social media marketing can be an overwhelming task. It involves multiple tasks like organizing, planning, and writing, designing, communicating, and analyzing data. Social media management blurs the line between creative,...

Blogs

5 ways to be productive on Social Media

Social media marketing can be an overwhelming task. It involves multiple tasks like organizing, planning, and writing, designing, communicating, and analyzing data. Social media management blurs the line between creative,...

eCommerce Marketing
Social Media Marketing
Social Media ROI Measuring and Managing

Social Media ROI Measuring and Managing

Did you know that more than 60% of consumers today rely on social media before making a purchase decision? And about 71% of such consumers will more likely make a...

Blogs

Social Media ROI Measuring and Managing

Did you know that more than 60% of consumers today rely on social media before making a purchase decision? And about 71% of such consumers will more likely make a...

eCommerce Marketing
Social Media Marketing
Opportunities in Omnichannel Retail Marketing

Opportunities in Omnichannel Retail Marketing

As our lives get deeper into digital integration, customers, especially in the retail segment, are merging their online and ‘in-store’ experiences. Shoppers make themselves well-informed about their prospective store/brand through...

Blogs

Opportunities in Omnichannel Retail Marketing

As our lives get deeper into digital integration, customers, especially in the retail segment, are merging their online and ‘in-store’ experiences. Shoppers make themselves well-informed about their prospective store/brand through...

eCommerce Marketing
5 Metrics every Business owner should understand in Google Analytics

5 Metrics every Business owner should understand in Google Analytics

Every business owner needs to also spend some time, attention, and energy in learning and understanding key tools of marketing like Google Analytics. Google Analytics gives you an overview of...

Blogs

5 Metrics every Business owner should understand in Google Analytics

Every business owner needs to also spend some time, attention, and energy in learning and understanding key tools of marketing like Google Analytics. Google Analytics gives you an overview of...

eCommerce Marketing
Evolution of Proximity Marketing

Evolution of Proximity Marketing

As much as this sounds like a 21st-century jargon, the underlying concept of location-based sales is as old as trade itself. 1990s In the 1990s, when internet seeped into the...

Blogs

Evolution of Proximity Marketing

As much as this sounds like a 21st-century jargon, the underlying concept of location-based sales is as old as trade itself. 1990s In the 1990s, when internet seeped into the...

eCommerce Marketing
Tricks Startup should use to master Digital Marketing

Tricks Startup should use to master Digital Marketing

Nothing can be more exciting than starting your own venture and joining the growing population of millennial entrepreneurs. While you need to strategize for growth and expansion, you also need...

Blogs

Tricks Startup should use to master Digital Marketing

Nothing can be more exciting than starting your own venture and joining the growing population of millennial entrepreneurs. While you need to strategize for growth and expansion, you also need...

eCommerce Marketing
Social Commerce: What it is & Why should you include it

Social Commerce: What it is & Why should you include it

Have you often seen the carousel ads on Facebook or an Instagram ad post with a ‘shop now’ button inviting you to start your shopping right away? That is what...

Blogs

Social Commerce: What it is & Why should you include it

Have you often seen the carousel ads on Facebook or an Instagram ad post with a ‘shop now’ button inviting you to start your shopping right away? That is what...

eCommerce Marketing
Social Media Marketing
Importance of Buyer Persona for your Business Growth

Importance of Buyer Persona for your Business Growth

As a marketer, it is your first and foremost responsibility to ‘listen’ to your customer. If you want to effectively communicate with your buyer and understand them, you must know...

Blogs

Importance of Buyer Persona for your Business Growth

As a marketer, it is your first and foremost responsibility to ‘listen’ to your customer. If you want to effectively communicate with your buyer and understand them, you must know...

eCommerce Marketing